Let me set your expectations before you read this post. Technology changes so quickly that anything I write would be outdated in months (or even weeks) if I listed exact equipment. If I told you to buy a certain steaming box, for example, that model would be replaced in no time.
Instead, I’m going to lay out general tech categories with links to companies that provide the resources you’ll need.
With that said, let’s dive in.
A microsite church doesn’t necessarily require a huge upfront investment. That’s the beauty of the model. So, don’t think you need to resource it like you would a full campus. It can be much, much cheaper, especially with ones that meet in homes.
In fact, you can often get away with nothing more than a streaming set-top box, such as an Apple TV or Chromecast. Your church’s app may already be in those app stores, and if you offer live-streaming on your app, you’re all set. You could also simply stream your services on a computer or smart TV.
Now the caveat: Some rural areas don’t have reliable high speed Internet. So, streaming may not be an option in those locations. (Trust me. I’ve limped along with satellite Internet in the past, and you’re not doing any streaming with that.)
In such cases, you could have the microsite leader download the message from your website or Dropbox. Or you could send DVDs of the sermon. If you go this route, though, you’ll need think through how this will work and then test it out before going live.
For small group resources, marketing materials, worship guides (bulletins), and other similar print pieces, store them in Dropbox, iCloud, or a similar service for easier dispersal. You could also have them printed and shipped directly, but that depends on how much you want to spend. My personal recommendation here is that you try to keep as much digital as you can to cut costs at first.
Don’t be afraid to test out pop-up banners and other signage (such as yard signs), even if your microsite meets at a house. They add a level of legitimacy to your gathering, and they aren’t prohibitively expensive.
Now, as for worship, your best bet is to keep it simple. You won’t reach the level of excellence you have at your larger campuses, and that’s okay. If you go for live worship, you can usually stick with acoustic. You could also put the lyrics up on the TV with a laptop and ProPresenter (or even something like Keynote).
You could also simply stream your worship along with the message. Or you could record a stripped down set during the week and send it to your microsites. Whatever you do, test it out before you launch anything.
If your microsite is meeting in a library or other community space, things can get trickier. But ultimately, you can rely on the same sort of setup as the smaller space. You can still stream through a set-top box, but you’ll need a larger screen and likely better speakers.
Trust me on this. The library or community center will not have good enough speakers for what you want to do. My friends at Portable Church Industries can help you find the right audio and video solutions for both worship and the sermon delivery. (I’m not an affiliate. But I trust those guys.) You may also want to consider purchasing or making some portable acoustic panels to help control the echo, depending on the space.
As you approach 75+ people, I would highly recommend you begin the transition toward a more reliable streaming solution. Expectations rise with increased attendance. In that case, you’ll need to purchase a professional live video streaming encoder, just like you would for a regular campus. Since no one’s giving me a cut, I’m not going to tell you which company to go with, but you could try Boxcast, Epiphan Video, SlingStudio, or Stream Monkey.
Your worship music setup will definitely depend on the space and what’s allowed. Live music with a full band is preferred, but if that’s not possible, don’t sweat it. Just make the stream or recording sound the best you can. As a side note, if you are going with live music, this is a great way to mix in your interns and residents to give them a chance to lead worship.
With a larger space, you’ll also want to step up the game with welcoming and directional signage, as well as whatever you hand out to people who come. Also, don’t skimp on the t-shirts.
If you need help thinking through what technology you’ll need, connect with me. I’d be glad to walk alongside you in this process.